As Henry walked around a garden centre during lockdown browsing plants, he thought, ‘I like plants a lot, but I don’t know much Latin… which is problematic.’ And then it dawned on him – gardening is great, but it’s hard. Why can’t someone make it as easy to create a garden as recipe kits have done to create delicious meals?
And so, Dig was quietly born.
Since then, we’ve focused on making it easier to transform your outdoor space from a-bit-sorry-for-itself to a flourishing garden, and a haven for nature and urban biodiversity.
No more confusion, no more complexity – just a better garden, planted by you, and the start of something beautiful.